Mobile presence is now a business must-have, and companies with minimal to no presence are seen as lagging. Enterprise-developed apps are the new normal. You need proper coverage to address:
Screen resolution and processing abilities
Device and OS fragmentation
A great user experience defines success, and your app must solve a problem for the user. Functionality is not enough to show mobile value.
Mobile users have high expectations, which must be reflected in your mobile applications and their usability, performance and features, always keeping your customers in mind for a great user experience.